Flaunt Unveils Innovative Service-as-Software Loyalty Platform for Shopify Merchants

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Flaunt has introduced the first-ever service-as-software loyalty offering for Shopify merchants, formally announcing the launch at Revision Skincare’s annual Elite Retreat event in Dallas. This innovative solution aims to help Shopify merchants combat rising customer acquisition costs with creative retention strategies and profitably-designed loyalty programs.

Already serving notable brands such as Revision Skincare, PepsiCo, and Barefaced— which has reported a 17% growth in net sales due to its partnership with Flaunt— the company now offers an alternative to traditional loyalty software-as-a-service (SaaS) tools. Flaunt’s unique approach is tailored to design, power, and manage programs that drive true incremental impact. Key benefits for Flaunt customers include:

Expert-Designed Loyalty Programs: Flaunt’s programs are architected by Certified Loyalty Marketing Professionals, ensuring they are visually appealing and offer compelling rewards, while also delivering profits to the brand.

Incremental Impact: Flaunt distinguishes itself with platform features that drive engagement and purchases beyond typical expectations. For example, Flaunt helped Barefaced achieve its highest monthly sales with one-to-one, limited-time offers personalized using Flaunt’s software and data science expertise. Additionally, Barefaced saw a 90% returning customer rate and doubled its customer reviews using Flaunt’s “Challenges” feature, which nudges customers to complete a series of purchase and engagement tasks to earn rewards.

Fractional Loyalty Management Services: Flaunt provides fractional loyalty management services and comprehensive ROI measurement, reporting program profitability in three different ways. These services, from strategic consulting to hands-on program management and creative support, are included in a single monthly rate.

Flaunt leverages AI to enhance and expedite its loyalty management services. Unlike other AI SaaS tools integrating with OpenAI’s ChatGPT, Flaunt uses AI to analyze social and user-generated content, customer feedback, and generate personalized offers. This approach reduces overhead, allowing merchants to access a high-level loyalty program at costs comparable to traditional solutions.

“We are a team of former consultants focused on helping marketers grow profitably. We believe that the solution is helping marketing teams do much more with much less,” said Connor Kelley, CEO of Flaunt. “Hiring Flaunt is like hiring a marketing platform plus a data scientist, loyalty specialist, and team of engineers focused on increasing your sales and profits. Our goal is to empower Shopify merchants with loyalty programs that not only engage and retain customers but also drive significant business growth through smart, data-driven strategies.”

Jordan Harper, CEO of Barefaced, praised Flaunt’s platform: “Thanks to Flaunt’s loyalty platform we have been able to take our community brand experience to the next level, delivering more value and impact for customers with personalization.”

Michael Sabbia, CMO of Revision Skincare, expressed enthusiasm about the partnership with Flaunt: “We couldn’t be more excited to have partnered up with Flaunt and to have them debuting their new service-as-software model and offering at our Elite Retreat event.”

Flaunt’s service-as-software model sets a new standard in loyalty programs for Shopify merchants, promising increased customer retention and business growth through innovative, AI-driven strategies.

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