Afiliate Marketing
Affiliate marketing is a performance-based strategy where affiliates earn commissions by promoting others’ products. They drive traffic or sales through tracked links, receiving a percentage of revenue generated from their referrals.
B2B Marketing Teams Embrace AI and ML Amidst Challenges
Business-to-business (B2B) marketing teams are rapidly integrating artificial intelligence (AI) and machine learning (ML) into their strategies, according to a ...
SEKO Logistics Partners with Loop Returns to Enhance Global Ecommerce Returns
SEKO Logistics, a leading global logistics provider, has announced a strategic partnership with Loop Returns, a prominent post-purchase platform that ...
SHEIN Files Lawsuit Against Temu for Copyright Infringement and Trade Secret Theft
SHEIN, a leading fast-fashion retailer, has launched a lawsuit against Chinese online marketplace Temu, accusing it of severe breaches including ...
Revamping the Car-Buying Experience: Navigating the Shift from Traditional Dealerships to Direct Models
Automotive OEMs have long aspired to replicate the seamless, no-haggle customer experience famously associated with Apple. However, this quest often ...
Netflix Hit ‘Emily in Paris’ Inspires Surge in Marketing Education Interest
Searches related to marketing degrees and careers have skyrocketed worldwide since the premiere of Netflix’s popular series “Emily in Paris” ...
Blue Square Launches Blue Square X: Revolutionizing Experiential Technology Solutions
Blue Square, a prominent provider of digital signage solutions, has unveiled Blue Square X, a pioneering business unit dedicated to ...
Qsic Expands North American Presence with Remarkable Growth
Qsic, a leading AI-powered in-store audio retail media platform, has announced a substantial increase in its operations across North America. ...
FullThrottle Technologies, LLC Awarded “Best Advertising Measurement Platform” by MarTech Breakthrough
FullThrottle Technologies, LLC, a comprehensive first-party data-driven technology company aiding marketers in identifying, targeting, and evaluating audiences with a focus ...
Datasembly Launches Innovative Market Intelligence Solutions for Retailers and CPG Brands
Datasembly, a renowned provider of real-time product pricing, promotions, and assortment data, has introduced three groundbreaking market intelligence solutions aimed ...
Digital Advertising Industry Embraces IAB’s Diligence Platform for Enhanced Privacy Compliance
The digital advertising sector is undergoing a transformative phase marked by the imposition of stringent privacy regulations. With 19 state ...
